This privacy policy ("Privacy Policy") explains how we process and protect your personal data when you use this Website via https://www.liquity.org/ (the "Website").

This Website is operated by Liquity AG, Dufourstrasse 43, 8008, Zurich, Switzerland (the "Company", "we", "our", or "us"). The Company is the controller for the data processing described below.

Unless otherwise defined in this Privacy Policy, the definitions used in this Privacy Policy have the same meaning as in the Swiss Federal Act on Data Protection (FADP) or the EU General Data Protection Regulation (GDPR).

We may collect or receive personal information for a number of purposes connected with our business operations when you use our Website, namely:

There is no obligation to provide your personal data. However, please note that our Website may not work properly if you do not provide the required data strictly necessary for performing the contract between you and us.

We collect information about our users when they use our Website, including taking certain actions within it.

We collect personal data directly from you when using this Website and interacting with us. This includes:

We also collect your personal data without your direct input. This includes:

Our legal basis for collecting and using the personal data described in this Privacy Policy depends on the personal data we collect and the specific purposes for which we collect it.

Contract: To perform our contractual obligations or take steps linked to a contract with you. In particular:

Consent: We rely on your freely given consent at the time you provided your personal data. In particular:

Legitimate interests: We rely on legitimate interests based on our assessment that the processing is fair and reasonable and does not override your interests or fundamental rights and freedoms. In particular:

Necessity for compliance with legal obligations: To meet regulatory and public interest obligations. In particular:

We send newsletters and other notifications by email and through other communication channels and may deliver them with the help of third parties.

To receive updates, provide your email in the newsletter sign-up. We use a single opt-in process; once you sign up, you will begin receiving our emails directly. You can unsubscribe at any time via the link in each email or by contacting us..

Newsletters and other notifications may contain web links or tracking pixels that record whether an individual newsletter or notification has been opened and which web links were clicked (performance measurement). Such web links and tracking pixels record the use of newsletters and other notifications. We use this statistical recording of usage, including success and reach measurement, in order to be able to offer newsletters and other notifications effectively and in a user-friendly manner, as well as permanently, securely and reliably, based on the reading habits of the recipients.

You can unsubscribe from newsletters and other notifications at any time and thereby object in particular to the aforementioned collection of usage. You can do so by contacting us directly or following the link included in the footer of each newsletter we send you.

Our website use cookies and similar technologies (collectively “tools”) provided either by us or by third parties.

A cookie is a small text file that is stored on your device by the browser. Comparable technologies are web storage (local / session storage), fingerprints, tags, or pixels. Most browsers are set by default to accept cookies and similar technologies. However, you can usually adjust your browser settings so that cookies or similar technologies are rejected or only stored with your prior consent. If you refuse cookies or similar technologies, you may not be able to use all of our services without problems.

In the following, the tools we use are listed by category, whereby we inform you in particular about the providers of the tools, the storage period, and their purpose. If personal data is transferred to third countries, we refer you to point 5 of our Privacy Policy, also with regard to the risks this may entail.

We use tools, especially those for marketing purposes, on the basis of your consent. In these cases, access to and storage of information in the end device is subject to consent and takes place on the basis of the implementation laws of the ePrivacy Directive of the EU member states. If you have given your consent to use certain tools, we will (also) transfer the data processed when using the tools to third countries on the basis of this consent.

You can withdraw your consent for certain tools at any time in the settings of our cookie banner solution. Alternatively, you can assert your revocation for certain tools directly with the provider

Our website uses the web analytics service Google Analytics 4, which is provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. If you have not consented to the use of the analytics tools, your data will not be collected as part of Google Analytics 4.

Google Analytics 4 uses JavaScript and pixels to read information on your terminal device and cookies to store information on your terminal device. This is used to analyse your usage behaviour and to improve our website. The access data is compiled by Google on our behalf into pseudonymous usage profiles and transferred to a Google server in the USA. We will process the information obtained in order to evaluate your use of the website and to compile reports on website activities.

The data collected as part of the usage analysis of Google Analytics 4 is enriched with data from the Google Search Console and linked to data from Google Ads, in particular to measure the success of our advertising campaigns (so-called conversions).

The following data may be processed by Google Analytics 4: IP address; user ID and device ID; referrer URL (previously visited page); pages viewed (date, time, URL, title, length of stay); downloaded files; clicked links to other websites; achievement of certain goals (conversions); technical information (operating system; browser type, version and language; device type, brand, model and resolution); approximate location (country, region and city, if applicable, based on anonymised IP address).

Cookies used:

To know more about Google's cookie usage, consult its privacy policy here.

Our website uses Youtube Videos, a service which is offered to persons from Switzerland and the European Economic Area by Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Grand Canal Dock, Dublin 4, D04 V4X7, Ireland. When you visit a page on our website that has a Youtube video embedded, your browser connects to the Youtube servers, and data is stored and processed there. Regardless of whether you have a Youtube account or not, Youtube collects data about you. This includes for example your IP address, technical information about your browser type, operating system, session duration, bounce rate or basic device information. Youtube may track and store these actions using cookies and similar technologies. If you are logged in to Youtube as a registered member, more data can usually be collected as more cookies may have already been set in your browser. In addition, your actions on our website are directly linked to your Youtube account. To prevent this, you must log out of Youtube while surfing on our website.

Below we show you cookies that are set by Youtube when you visit a page of our website with an embedded Youtube video. This list is not exhaustive and assumes that you do not have a Youtube account. When you watch the video other cookies may be set. These are also third-party cookies such as from Google Analytics or Facebook.

Cookies used:

To know more about Youtube's cookie usage, consult Google’s privacy policy here.

Our website uses Hotjar, a service provided by Hotjar Ltd, Elia Zammit Street 3, St. Julians STJ 1000, Malta. Hotjar uses cookies and other technologies to collect data on our users' behavior and their devices that help us better understand our users' experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don't like, etc.) and this enables us to build and maintain our service with user feedback.

Cookies used:

To know more about Hotjar's cookie usage, consult it's privacy policy here.

Our Website contain links to websites or apps that are not operated by us. When you click on a third-party link, you will be directed to that third party's website or app. We have no control over the content, privacy policies, or practices of any third-party websites or services

We maintain an online presence on social networks to, among other things, communicate with customers and prospective customers and to provide information about our products and services. If you have an account on the same network, it is possible that your information and media made available there may be seen by us, for example, when we access your profile. In addition, the social network may allow us to contact you. As soon as we transfer personal data into our own system, we are responsible for this independently. This is then done to carry out pre-contractual measures and to fulfil a contract. For the legal basis of the data processing carried out by the social networks under their own responsibility, please refer to their data protection declarations. Below is a list of social networks on which we operate an online presence:

We retain personal data for so long as it is needed for the purposes for which it was collected and in line with legal and regulatory requirements or contractual arrangements. After this period, we delete or fully anonymize your personal data.

We engage third-party companies ("service providers") to facilitate the operation of our services, assist in analyzing the usage of the services, or perform necessary services, such as the provision of IT infrastructure. These third parties have access to your personal data only to the extent necessary to perform these tasks.

Type(s) of service providers who might access your personal data:

We and/or our service providers may transfer your personal data to and process it:

We may use service providers partly located in so-called third countries (outside the European Union or the European Economic Area or Switzerland) or process personal data there, i.e. countries whose level of data protection does not correspond to that of the EU or Switzerland.

We safeguard your personal data per our contractual obligations and applicable data protection legislation when transferring data abroad.

Such safeguards may include:

If a third country transfer takes place and there is no adequacy decision or appropriate safeguards, it is possible and there is a risk that authorities in the third country (e.g. intelligence services) can gain access to the transferred data and that the enforceability of your data subject's rights cannot be guaranteed

We may disclose your personal data in the good faith belief that such action is necessary:

We take reasonable technical and organizational security measures that we deem appropriate to protect your stored data against manipulation, loss, or unauthorized third-party access. Our security measures are continually adapted to technological developments.

We also take internal data privacy very seriously. Our employees and the service providers that we engage are required to maintain secrecy and comply with applicable data protection legislation. In addition, they are granted access to personal data only insofar as this is necessary for them to carry out their respective tasks or mandates.

The security of your personal data is important to us but remember that no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security. We recommend using antivirus software, a firewall, and other similar software to safeguard your system.

You have the below data protection rights. To exercise these rights, you may contact the above address or send an e-mail to: contact@liquity.org. Please note that we may ask you to verify your identity before responding to such requests.

We may update our Privacy Policy from time to time. We therefore encourage you to review this Privacy Policy periodically for any changes.

Changes to this Privacy Policy are effective when they are posted on this page.

If you have any questions about this Privacy Policy, do not hesitate to get in touch with us at:
Liquity AG,
Dufourstrasse 43, 8008 Zurich, Switzerland,
contact@liquity.org